The tempting choccy bars, bridal boutique and shopping mall could all grace a tourist brochure for a Western getaway.
But the glossy snaps are of Mosul in Iraq, posted on social media by Islamic State to lure British jihadists to the city it took over a year ago.
They also boast the five-star Nineveh hotel on the river Tigris has been reopened – jihadi weddings a speciality.
The photos are supposed to show how life thrives under IS in pizzerias and burger bars, reports the Sunday People.
In text alongside the pictures, stooges claim they have never seen the streets so clean.
But of course the slick image is far from the hideous reality.
What newcomers really find are public executions and barbaric public punishments for minor infringements.
Only brutal fighters can afford the chocolate, cosmetics and toothpaste in these snaps.
And amid fancy cake displays, stalls decked out in IS flags sell deadly scimitar knives, shotguns and AK 47 rifles.
A former resident said: “Theft is punished by amputating a hand, adultery by men by throwing the offender from a high building, and adultery by women by stoning to death.”
Others say floggings are dished out for smoking cigarettes and women must be covered from head to toe.
Last week four children were killed when IS blew up a church. And an Iraqi journalist and
dad of two accused of spying was executed by firing squad.
The Sunday People has already showed how videos of teenagers fighting in a giant caged ring being used to attract parents and their kids.
People in Mosul live under strict rules and can only leave in exceptional circumstances.
